Mairi Damer

Position: WORD UP Communications

Overview

Put simply, with WORD UP Communications, I help my clients when they’re stuck for words. As a communications and media specialist, and former broadcast journalist, I support charities and social enterprises to communicate their key messages clearly, coherently and confidently.

I work very closely with all my clients, getting to know them and their work, inside and out. I help them simplify, energise and de-jargonise their messaging, and encourage them to think more strategically about their target audiences, and the critical role that communications play in the successful delivery of organisational objectives.

I offer my long experience in the world of comms and the media to support clients to clarify and humanise their messaging, both within their own organisations and to the outside world, whether that’s in person, in print, online, or even on air. This might be done through development and implementation of a communications and media strategy. Or for those wishing to take to the stage or the airwaves, I also offer practical media training for TV, radio and online, plus a range of communications training workshops - public speaking, writing for the web and digital platforms, and understanding the modern media. I’m a wizard with the written word too, and provide copywriting services for online platforms, promotional material, policy documents, reports and publications.


Clients

I’ve worked with voluntary sector clients for several years, sometimes on one-off projects, but regularly on an ongoing basis. My clients range from tiny start up social enterprises and small charities to national organisations.

My client list includes Shelter Scotland, the Energy Saving Trust, Inclusion Scotland, Kidney Research UK, Home-Start Scotland, the Scottish Council for Voluntary Organisations, Just Enterprise, the Corra Foundation and Zero Tolerance.


Qualifications

BA (Hons) in Design for Communication Media - First Class Honours

M. Phil in Media Theory


Experience

Specialisms

  • Media and communications consultancy and strategy planning
  • Copywriting for print, websites and digital platforms
  • How to Write Right - training in content writing for digital platforms
  • Media training - interview skills for TV and radio
  • Get Up, Stand Up - public speaking and presentation skills training
  • Headlines & Hashtags training - making the most of the modern media

Work experience
My outstanding communications skills and experience were honed during a 15 year career as a BBC Radio Scotland producer and broadcast journalist. Before that I developed my public sector people skills during seven years as a local authority community recreation and events officer.

Other
I’m one of the Scottish Council for Voluntary Organisation’s sub-contracted trainers, delivering a range of communications workshops for members throughout the year. I’m also particularly interested in the life-long effects of disadvantage, and am a volunteer with the MCR Pathways project in Glasgow.